iPhone 15 Series: The Ultimate Buying Guide [2023]

Richard Goodwin

09/22/23 •  33 min read

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Here’s literally everything you need to know about Apple’s iPhone 15 series, including how the iPhone 15 and iPhone 15 Pro compare as well as pricing and release date information…

The iPhone 15 Series has landed, and it’s not just a minor update. From groundbreaking chips to camera leaps, Apple has packed these devices with features that could make your current smartphone look like a relic.

And unlike previous years, Apple has completely overhauled its entry-level models, the iPhone 15 and iPhone 15 Plus, adding in plenty of new features and updates like Dynamic Island, USB C, and a new 48MP main camera sensor. 

The Pro and Pro Max are still the king of the series, but the gap between Apple’s iPhone 15 and its iPhone 15 Pro is no way near as pronounced as it was with the iPhone 13 series and the iPhone 14 series. 

Basically, as new iPhone launches go, the iPhone 15 series is one of the most exciting we’ve seen in years. And the main reason for this is the care and attention Apple has given the base models and the fact that it hasn’t increased the price from last year’s structure. 

iPhone 15 Pro and Pro Max

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iPhone 15 Pro and iPhone 15 Pro Max Specs Comparison

Here’s a detailed breakdown of the main differences between the iPhone 15 Pro and iPhone 15 Pro Max.

Aerospace-Grade Titanium Design

Apple has opted for an aerospace-grade titanium frame with a brushed finish. It’s not just eye-candy; this design choice makes the phone both lighter and more durable. While most users will cover this beauty with a case, the robust frame offers peace of mind for those daring to go case-free.

The Action Button: A New Level of Control

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The traditional mute switch is history. Enter the Action Button, a multi-functional tool that toggles between silent and ring modes, initiates voice recordings, and even launches the camera. It’s a small but significant quality-of-life improvement.

A17 Pro Chip: A Performance Powerhouse

The A17 Pro chip sets a new industry standard as the first 3-nanometer silicon. Expect a 10% faster CPU and a 20% faster 6-core GPU versus the already very impressive A16 Bionic.

This chip not only boosts general performance but also enhances gaming experiences with hardware-accelerated ray tracing. Console-quality games like “Resident Evil Village” are now playable on your phone.

Camera: Not Just Another Lens

The 48MP main camera comes with a larger sensor and a new coating to minimize lens flare. The Pro Max version takes it up a notch with a 5x telephoto camera, backed by Apple’s most advanced stabilization system.

The Ultra-Wide camera also sees improvements in Night mode and Smart HDR, making it a comprehensive package for photography enthusiasts.

Connectivity: Ready for the Future

The second-generation Ultra Wideband chip and Wi-Fi 6E support ensure that you’re future-proofed for precise location sharing and faster internet speeds.

USB-C and Fast Data Transfer

For the first time, iPhones feature a USB-C port, allowing for fast data transfer speeds up to 10Gbps—essential for professionals who need to move large files quickly.

iPhone 15 and 15 Plus: More Than Just Budget Options

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iPhone 15 and iPhone 15 Plus Specs Comparison

USB-C Finally Arrives

The iPhone 15 series marks the end of the Lightning port era, introducing USB-C for faster data transfer and 35W charging capabilities.

Dynamic Island: The Notch is Gone

The pill-shaped Dynamic Island replaces the notorious notch, housing the Face ID and camera technology while offering real-time information from third-party apps.

Camera and Performance

Both models sport a 48MP main sensor and are powered by the Apple A16 Bionic chip. While not as advanced as the A17, it’s still a significant upgrade from older models.

Satellite Emergency Services: A Lifesaver

Unique to the U.S., these models offer satellite connectivity for emergency services, a potentially life-saving feature in areas without cellular coverage.

Color Your Choices

The iPhone 15 series offers a variety of colors, allowing you to pick a device that best suits your style. Here’s everything you need to know about the iPhone 15 color options.

Final Thoughts

Whether you’re a power user aiming for the peak performance of the iPhone 15 Pro Max or someone looking for significant upgrades without breaking the bank with the iPhone 15, Apple’s latest lineup offers compelling options for everyone.

So, mark your calendars for September 15th, that’s when you’ll be able to be these new iPhones…

You can check out all the pre-launch rumors and leaks below…

iPhone 15 Pre-Launch Rumors & Leaks

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Apple has officially set the launch event for its iPhone 15 series for September 12 at 10 AM PT. The event will be live-streamed on Apple’s website and its Apple TV app. With the tagline “Wonderlust,” a play on “wanderlust,” Apple seems to be hinting at groundbreaking features that will leave the audience in awe.

The upcoming iPhone 15 lineup, consisting of the iPhone 15, iPhone 15 Plus, iPhone 15 Pro, and potentially an iPhone 15 Ultra, will all feature USB-C ports in compliance with new EU regulations.

The iPhone 15 Pro Max, or Ultra, is also rumored to include a first-ever periscope zoom camera for Apple. Shifting from stainless steel, the Pro models will now have titanium frames.

Additionally, the traditional mute switch on all new iPhones will be replaced by a customizable “Action button,” and a feature called Dynamic Island will be introduced across the series.

Besides the iPhones, Apple is also likely to update its AirPods to include USB-C ports. The event may also showcase the Apple Watch Series 9 and a new iteration of the Apple Watch Ultra.

What can we expect from the 15? How will it compare to the iPhone 14? Is there anything to look forward to with Apple’s 15 series iPhone range? Or will it be more of the same with a few slight tweaks here and there?

In this article, we’ll take a look at all the latest iPhone 15 news, leaks, and conjecture to piece together a broader and fuller picture of what the next iPhone will be like ahead of its release during the back end of 2023.

As ever, there will be multiple models including a potentially brand new, ultra-premium iPhone, as well as the usual base iPhone variants and Pro and Pro Max versions. There will also be a new chipset, potential changes to how Dynamic Island works, and perhaps even some design changes too.

Basically, this year’s iPhone range will be a lot more interesting than 2022’s iPhone 14 lineup…

iPhone 15 Models – How Many Will There Be?

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For the last couple of years, Apple has released several models inside each of its new iPhone generations. We had four iPhone 12 models, four iPhone 13 models, and four iPhone 14 models.

And nearly all of these series earned pretty solid reviews, save for the iPhone 14 which, for many testers, just didn’t bring enough to the table (especially on the base models).

With respect to the number of iPhones in the series, iPhone 15 shouldn’t be any different with four models inside the range which, if things follow a similar route to 2022, should look like this:

Where things get a little more nuanced, however, is that there is talk about a couple of new models in the form of the iPhone 15 Ultra and the iPhone 15 Flip, with the former being an even more premium version of the Pro Max model and the latter being Apple’s first flip and/or foldable iPhone model.

There are currently multiple reports online discussing both of these “new” iPhone models, complete with official patent documents and leaks from apparent Apple insiders. There is also talk of Apple switching from stainless steel to titanium frames for its iPhone 15 Pro models.

Of course, whenever you’re talking about brand new, completely “different” iPhone models, you have to take things with a pinch of salt. But what is the deal with Apple’s iPhone 15 Ultra and iPhone 15 Flip?

Let’s take a look at each model in more detail and see what’s actually going on…

The iPhone 15 Ultra

Nothing is currently officially known about the iPhone 15 Ultra, save for the fact it will be kind of like the iPhone 15 Pro Max just with more bells and whistles – and a higher price tag too.

As of right now, there are differing views on where the iPhone 15 Ultra will sit inside Apple’s iPhone 15 lineup. One source, Mark Gurman, believes the iPhone 15 Ultra will replace the iPhone 15 Pro Max, and this sentiment is backed up by analyst Ming-Chi Kuo who claims the Ultra model switcharoo is a “natural extension” of what Apple is already doing.

What is currently unclear, however, is what would make the iPhone 15 Ultra earn its new “Ultra” branding. More specifically, it is currently unclear how will Apple make it different enough from the iPhone 15 Pro to warrant the name change – Ultra sounds more impressive than Pro Max, but it’ll have to have core, new features to be taken seriously.

Reports suggest it could be the first iPhone to carry Apple’s custom modem which could unlock faster more efficient 5G speeds; that it will feature a periscope lens in its camera module; and, finally, that it could be the first iPhone to get a major design change in the last several years.

It is also possible that it could run a tweaked version of Apple’s A17 CPU, a more powerful processor design for ultra-high-end tasks. Again, this is more me spit-balling ideas than actual fact. But when you look at what Apple is doing with its Macs and the iPhone 14 series, CPU differences could be how it makes the case for the iPhone 15 Ultra.

All iPhone 15 models are expected to run iOS 17. The iOS 17 beta should drop in June 2023.

Additional Resources

• iPhone 15 Ultra: What Will It Be Like?
• iPhone 15 Pro Max Ultra or iPhone 15 Ultra – Will Apple Kill The Pro Max?
• iPhone 15 Ultra Price – It’s Gonna Be HELLA Expensive…
• iPhone 15 Pro Max: What To Expect In 2023

iPhone 15 Flip

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The idea of a foldable or flexible iPhone is not new. People have been claiming Apple will release a foldable iPhone for several years now. And while there is plenty of evidence to back this up, Apple has filed multiple patents for foldable iPhones, we’ve yet to see any inkling that the company views foldable phones as a profitable enterprise.

Apple isn’t stupid. It knows that Samsung has plowed billions into its foldable phones and has, despite many attempts, failed to capture any sort of meaningful market share with its phones. For 99.9% of people, the current range of foldable phones on offer are just too expensive.

This is why Apple has yet to release a round Apple Watch. It hasn’t because it knows it doesn’t need to; it knows people will buy the Apple Watch as-is, that its design is part of its branding and appeal, so why would it risk messing with the Apple Watch’s winning formula?

Whether there is an appetite for a foldable iPhone remains to be seen, but one interesting avenue Apple could explore is effectively merging its iPhone and its iPad mini into a sort of hybrid device. But again, Apple is well aware of how poorly Samsung’s foldable devices have sold to date.

Again, there are patents for a foldable iPhone but, as most tech writers know, Apple and other tech companies file patents all the time. They’re in a never-end state of product evolution and development. But the sad fact is that most of these patents, regardless of how exciting they appear, never amount to anything meaningful.

Apple likely began hedging its bets on a foldable iPhone when it caught word that Samsung was working on one. If Samsung had sold tens of millions of its foldable devices, and continued to do every quarter, Apple likely would have fast-tracked its R&D on a foldable iPhone and got one to market a year or two ago. The fact that none of this happened is very telling about the current state of foldable phones.

Additional Resources

• iPhone Flip: Or, Why It Probably Won’t Happen
• Is Apple Making A Foldable iPhone? What We Know…
• Are Foldable Phones Worth Buying? A Guide – PROS & CONS
• A “Portless” iPhone Could Happen – Here’s Why…

iPhone 15 Design

For the last few years, the design of Apple’s base model iPhones has remained pretty consistent which is a nice way of saying they all looked more or less the same. In 2023, this could all change, however, with significant physical changes to how the iPhone 15 looks.

The biggest new addition to the iPhone 15 base models, meaning Apple’s cheapest iPhones, will be Dynamic Island. Currently, an exclusive feature of the iPhone 14 Pro and iPhone 14 Pro Max, Dynamic Island will almost certainly make its way to all iPhone 15 models in 2023, giving the phones a completely new look from the preceding iPhone 14 models.

Another big change will likely relate to the iPhone’s ports, specifically its lightning charging port. Thanks to new regulation from the EU, all phones sold in the region from 2024 onwards will have to use USB Type C charging ports.

Apple is a powerful force, but it has no way to get around this law if it wants to sell iPhones and iPads in Europe.

Of course, Apple could give the EU the finger and remove ALL ports from the iPhone, forcing users to use wireless charging exclusively on the iPhone 15.

But given Apple’s current wireless charging speeds (it’ll do 15W max) and the fact that photo and video professionals need some kind of cable access for fast transfers, this doesn’t seem too likely. Plus, newer reports appear to confirm that Apple is scrapping wireless charging restrictions on the iPhone 15.

USB C is Coming To iPhone 15

This lack of speed in the wireless charging department is the #1 reason why a truly portless iPhone won’t happen any time soon.

As it stands, there are two potential options here: 1) Apple fits all of its EU-bound iPhones with USB Type C ports and keeps its Lightning in place for everywhere else, or 2) Apple switches the entire iPhone 15 range over to USB Type C and its Lightning port is relegated to the trash can.

As of right now, how this pans out is anyone’s guess. There are good arguments for both scenarios. But USB Type C, given all of the above, seems most likely.

And if there are any design changes, they will almost certainly debut on the Pro iPhone models, although Dynamic Island is believed to be coming to the base models which, I guess, is something.

Additional Resources

• iPhone 15 USB-C Switch is 100% Happening – Here’s Why…
• iPhone 15 Ultra To Replace “Pro Max” Variant In 2023
• Yet ANOTHER Reason To Wait For The iPhone 15 Pro Max…
• iPhone 13 Users Should Wait For iPhone 15 – Here’s Why…
• Will The Be An iPhone 15 Plus? Err… Yes, But It’ll Be The Last
• iPhone 15 Dynamic Island: Yes, It’s Probably Happening!

iPhone 15 Camera

As with most things related to the iPhone 15, the order of the day will be trickle-down features – stuff that was once exclusive to Pro models appearing on Apple’s non-Pro iPhones.

With the iPhone 15 camera module, we could see some Pro features make an appearance, stuff like its larger aperture sensors and improved video abilities –although Apple will almost certainly keep its LiDAR sensor exclusive to its iPhone 15 Pro models.

Apple iPhone With A Periscope Lens?

There is talk of Apple finally bringing a periscope lens with 5x or 6x optical zoom but, again, if this does happen it will almost certainly only be an Apple Pro feature meaning it’ll only be available on Apple’s iPhone 15 Pro, Pro Max and/or Ultra variants.

Kuo released another report in December 2021, restating that the “iPhone 15” may have a periscope lens system. It is still unclear if this is an upgrade to the existing telephoto lens or if it will be included as a new fourth lens.

According to supply chain reports released in April 2022, multiple manufacturers have been tapped to produce components needed for a periscope camera system. The components are allegedly on order for use in the “iPhone 15.”

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Given Apple’s track record with camera updates, however, the best iPhone 15 users can probably hope for with respect to the phone’s camera module is some trickle-down features from the iPhone 14 Pro Max, as well as some software tweaks to improve the quality of your photos and videos.

If the Periscope lens does appear in 2023, presumably there will be some new settings inside the camera app as well for framing the view correctly. I’d assume that this new lens will either kick in after a certain amount of zooming or will be available as an option add in when prior to taking your picture.

Again, probably only on the Pro models. But the addition of this new type of sensor will give you more control over the iPhone’s zooming capabilities.

I’d also be willing to bet my house that the new Periscope lens WILL NOT come to either the iPhone 15 nor the iPhone 15 Plus.

Not that this should be too much of a concern. Apple has systematically improved the imaging performance on all of its models significantly over the past few years. Each new generation brings with it improvements and tweaks. But the best new stuff is always saved for its Pro and Pro Max models.

As more details about the camera are leaked, we’ll build up a much more comprehensive view of what Apple has in store for us later on this year. As of right now, details are scant because the launch date for these new phones is still quite a ways off.

Additional Resources

• iPhone 15 Ultra Camera: Huge Camera Updates & First With USB-C?
• The iPhone 15 Ultra 8K Video: Why It’ll Probably Happen
• iPhone 15 Pro Max Periscope Lens w/ 10x Optical Zoom
• iPhone 15 To Benefit From 2X The Dynamic Range of iPhone 14

Dynamic Island – Will It Be Updated?

Most sources seem to agree that ALL iPhones inside Apple’s iPhone 15 line-up will run Dynamic Island and Always On displays. This trickle-down of Pro features to standard models in the iPhone 15 range is great news for anyone running an iPhone 13. But will there be any changes to how Dynamic Works or functions?

Given how much emphasis Apple placed on Dynamic Island during the iPhone 14’s launch, I don’t see the company messing with the formula too much in 2023.

It’s also important to note that nearly all reviews were keen to make a point about just how useful this new feature was in practice.

Dynamic Island, like FACE ID before it, will become a de facto iPhone feature, of course, but its functionality and what it does will likely remain the same on the iPhone 15 as it was on the iPhone 14 Pro and Pro Max.

All Apple iPhone models, including the standard iPhone, will likely run Dynamic Island at some point, however – either this year with the 15 range or next year with the iPhone 16.

Where Dynamic Island gets more interesting is that, once developers get access to its SDK and APIs, it has the potential to become a lot more useful.

App developers will be able to make use of Dynamic Island, using it as an extension of their applications, and in this context there is huge scope for lots of new uses for Dynamic Island in 2023 and beyond.

And if Dynamic Island does come to the iPhone 15 and iPhone 15 Plus in 2023, there will be a lot more people using it which, in turn, will make it a lot more of a priority for developers.

As for new abilities and features, I don’t think Dynamic Island’s physical design will change but, with increased developer input, it will get a lot more useful aboard the iPhone 15 series.

Additional Resources

• What is Dynamic Island? A Guide For New Users

iPhone 15 Colors

Nothing is currently known about Apple’s plans for the color of its iPhone 15 phones. There will be all the usual suspects, of course, in the form of the following colors:

• Black
• White
• Product Red

But there could be additional new colors. Me? I’d love to see a cyan iPhone 15 and maybe even an iridescent one. That’d be super cool. There is also a massive demand for a properly pink iPhone 15 too, so, perhaps, we could see the inclusion of a hot pink iPhone 15 in 2023?

How Apple does the split in colors between the iPhone Pro and the base models remains to be seen. But if there are design changes, I’d expect to see some new, bold color options as well.

iPhone 15 CPU – The A17

Apple started a new and rather bizarre trend with the release of the iPhone 14 – it split up its CPU access. The Pro models got Apple’s new A16 CPU, while the base model iPhone 14 and iPhone 14 Plus got the iPhone 13 Pro Max’s A15 CPU.

This is how Apple does things with its Macs; the MacBook Pro, for instance, has more chip configuration options – and more power – than the base model MacBook Air.

Given Apple’s penchant for being a stickler to trends it establishes for itself, I’d expect this to continue with the iPhone 15 range.

A17 For Pro iPhone & Pro Max, A16 For Base Models

If it does, it will mean the iPhone 15 and iPhone 15 Plus will run the iPhone 14 Pro Max’s CPU and the iPhone 15 Pro and Pro Max will run Apple’s new A17 CPU. If there is an Ultra model, it could run a tweaked version of the A17, one with an additional GPU core for example.

Sources claim Apple’s A17 CPU will be a 3nm chipset, the smallest ever fitted inside an iPhone. This will make the A17 not only significantly more power-efficient than the A16 but also more powerful too.

How much more powerful will the A17 be over the A16? Again, nothing is known right now but given its smaller size, we could be looking at some pretty serious performance boosts.

As with all so-called “node strides,” moving from 5nm to 3nm brings with it some major benefits for Apple. TSMC is claiming up to a 70% logic density gain, 15% speed improvement, and 30% power reduction. For iPhone 15, that means a faster phone, with longer battery life, and a bit more space inside the case for new technology.

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If all of the above is true, the iPhone 15 Pro’s CPU will represent a massive shift in performance over its predecessor. It would also make the case for its use inside the iPhone 15 Ultra as well – especially if Apple adds in an additional GPU for improved graphical performance.

Additional Resources

• iPhone 15 CPU Will Be 30% More Efficient – Here’s Why…

iPhone 15 Storage

With storage options for the iPhone 15, I don’t think we’ll see 1TB drop down to the base models. As per usual, Apple’s iPhone 15 and iPhone 15 Plus will almost certainly stick to the same storage options as the iPhone 14: 128GB, 256GB, and 512GB – these amounts are just about perfect for most users, so I don’t expect Apple to shake anything up in this context.

With the iPhone 15 Ultra, however, we could see a new storage variant added. Apple likes to court photographers and videographers with its high-end Pro models, so it is possible that Apple could introduce 2TB of storage on its iPhone 15 Ultra model. I say, possible, but in all likelihood Apple will keep the storage much the same as before, topping out at 1TB.

If there were ever a case for 2TB of storage inside an iPhone, though, it would be the iPhone 15 Ultra. But to warrant that kind of storage, it’d need to have some pretty serious video-recording chops – stuff like 8K and 4K at significantly higher frames per second than current-gen iPhones. And then there’s the price, a 2TB iPhone 15 Ultra would be extraordinarily expensive, likely getting close to the $2000 mark.

Additional Resources

• iPhone Storage Guide
• Is A 1TB iPhone Worth It?

iPhone 15 Price

When it comes to the price of Apple’s iPhone 15, again, nothing is ever official until Apple debuts them on stage during its annual keynote address. But given the company’s pricing structure in recent years, and the fact that millions of people are currently feeling the pinch, I don’t think there will be too many surprises with regard to the iPhone 15’s price.

If I were a betting man, which I am, I’d wager the iPhone 15 will start from $799, with the iPhone 15 Plus at $899. The iPhone 15 Pro will start at $1099 and the Pro Max/Ultra at $1299. Again, this is for the base-level storage options. If you want more storage, like 1TB on the Pro models, you’ll be looking at considerably more money.

The only real question about Apple’s iPhone 15 price structure is whether there will be an iPhone 15 Ultra and how it will fit inside the line-up. Will the iPhone 15 Ultra replace the iPhone 15 Pro Max or be a separate entity that joins Apple’s other iPhones in the iPhone 15 range? As of right now, it is too early to tell.

But given what Apple did with its Apple Watch Ultra, there is certainly form in this regard. Should Apple launch the iPhone 15 Ultra and keep it in a similar vein to its Apple Watch Ultra – meaning it’ll be a super expensive, super niche phone – then the price will almost certainly reflect that, meaning it could start from as high as $1500/$1600.

Again, though, this elevated price tag would ALL be contingent on the iPhone 15 Ultra having enough bells and whistles and new abilities to justify the increased price tag…

Additional Resources

• iPhone 15 Price Rumors: All The Predictions In One Place

WiFi 6E

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Apple will be updating the iPhone’s WiFi in 2023, aboard its iPhone 15 series. But only the Pro and Pro Max models will benefit from the upgrade to WiFi 6E, whereas the standard models – the iPhone 15 and iPhone 15 Plus – will run WiFi 6.

The main benefit of WiFi 6E is that it uses the newly opened 6GHz frequency band which is less crowded, as it is newer, so it provides a faster, more efficient internet connection.

iPhone 15 Release Date

Apple’s launch date for the iPhone 15 will take place on September 12, 2023, at 10 AM PT. The tagline chosen for this event is “Wonderlust,” which could hint at the introduction of groundbreaking or awe-inspiring features and technology.

Pre-orders for the iPhone 15 series are likely to commence shortly after the announcement, giving early adopters the first opportunity to secure the new devices.

After a brief period during which pre-orders are fulfilled, the iPhone 15 range is expected to become widely available. This will include availability in brick-and-mortar stores, online retailers, as well as through various networks and carriers.

The actual release date for the iPhone 15 is expected to follow later in September 2023 or possibly extend into early October, based on past Apple release patterns.

Latest iPhone 15 News, Leaks & Rumours

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Richard Goodwin

Richard Goodwin is a leading UK technology journalist with a focus on consumer tech trends and data security. Renowned for his insightful analysis, Richard has contributed to Sky News, BBC Radio 4, BBC Radio 2, and CNBC, making complex tech issues accessible to a broad audience.

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