And The Most Popular iPhone Model Is? (Hint: NOT iPhone XS Max…)


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Most Popular iPhone Model – The iPhone XR

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iPhone XR Deals: Verizon | Sprint | AT&T | EE | Vodafone | O2 | Three | Refurbished

The iPhone XR was a hugely popular release for Apple. So much so, in fact, that the entry-level iPhone 10 model’s sales eclipsed the more expensive iPhone XS and iPhone XS Max.

Apple did not release official sales stats for its 2018 iPhone models. Why? Unclear. But many suspect that the reason for this was because iPhone sales in 2018/19 weren’t as good as they were in 2017 – the entire market slowed down.

MORE: iPhone 11 Review: The Best iPhone In Years…

Still, analysts were able to draw clear conclusions on the most popular iPhone model for 2018/19, using customer buying data. And there was a clear winner – the iPhone XR.

According to CIRP data, the iPhone XR accounted for a massive 39% of ALL iPhone sales during 2018/19. Pretty remarkable, especially when you consider the iPhone XS and iPhone XS Max had a head start on the market by getting an earlier release date.

iPhone Sales Figures 2018/19

  1. iPhone XR – 39%
  2. iPhone XS/XS Max – 26%
  3. iPhone 8 – 22%

As you can see, the iPhone XR has a clear advantage over its more expensive stablemates. Even the older iPhone 8 did impressively well. Again, this is likely down to its reduced pricing. Turns out Apple customers DO like value for money, after all!

iPhone Users Value Storage Capacity Over OLED Panels

One really interesting aspect of CIRP’s data is that it showed a clear correlation of iPhone users opting for higher storage models of the iPhone XR – the 256GB model. Around 38% of iPhone XR users opted to buy handsets with higher amounts of storage – up from 33% with the iPhone 8.

MORE: The #1 iPhone Case Brands (Best For Style & Protection)

According to the data, Apple customers would rather pay slightly more a handset running an LCD display, than cough up a similar amount of money for less storage and an OLED display, as you get with entry-level models of the iPhone XS and iPhone XS Max.

What Does This Data Tell Us About The iPhone 11 Range?

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Pretty simple, really. Apple’s iPhone 11 will be the most popular iPhone model in Apple’s new iPhone 11 range. Not only is the iPhone 11 cheaper than the iPhone XR (prices start at just $699), but it also benefits from an updated camera, improved battery life, and Apple’s amazing new A13 chipset.

For this reason, it is obvious that Apple’s iPhone 11 will not only prove extremely popular but also likely out-sell the iPhone 11 Pro and iPhone 11 Pro Max by even more in 2019/20. Could the iPhone 11 account for upwards of 45-50% of ALL iPhone model sales during this period? If I were a betting man, I’d say yes.

Apple’s updated the performance, the camera, and the battery life, as well as adding more color options – several key things most people care about. And this is why the iPhone 11 could well be the best-selling iPhone not just of 2019/20, but maybe of the last few years. I mean, when was the last time you remember an iPhone costing $699?

iPhone 11 Range – iPhone 11, iPhone 11 Pro, iPhone 11 Pro Max

iPhone 11iPhone 11 Pro & Pro Max

  • Liquid Retina HD display
  • 6.1‑inch (diagonal) all-screen
  • LCD Multi-Touch display
  • 1792‑by‑828‑pixel resolution 
  • Super Retina XDR display
  • 5.8‑in or 6.5-inch (diagonal) all‑screen OLED
  • Multi‑Touch display HDR display
  • 2436‑by‑1125-pixel resolution
CPU: A13 Bionic chip, Third‑generation Neural EngineCPU: A13 Bionic chip, Third‑generation Neural Engine
  • Dual 12MP Ultra Wide and Wide cameras
  • 2x optical zoom out; digital zoom up to 5x Portrait mode with advanced bokeh and Depth Control
  • Portrait Lighting with six effects 
  • Optical image stabilization (Wide)
  • Triple 12MP Ultra Wide, Wide, and Telephoto cameras 
  • Telephoto: 2x optical zoom in, 2x optical zoom out; digital zoom up to 10x
  • Portrait mode with advanced bokeh and Depth Control
  • Portrait Lighting with six effects
  • Optical image stabilization (Wide)
Capacity: 64GB, 128GB, 265GBCapacity: 64GB, 265GB, 512GB 
Price: Starts $699Price: $999 (iPhone 11 Pro); $1099 (iPhone Pro Max)

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