Content Creator Tools, Apps & Software For Creators & Influencers

Here’s all the tools, apps and software we use and recommend for anyone in the content creation and/or influencer business…

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  • Squarespace
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    Squarespace

    For creators and influencers, building an online presence can feel overwhelming. Squarespace makes it simple by combining a drag-and-drop website builder, stunning templates, and built-in tools that help you showcase your work and monetize your audience without needing coding skills.

  • Shopify

    Shopify

    If you’re a creator or influencer thinking about launching your own product, brand, or store, Shopify lets you do e-commerce on easy mode. It powers millions of live stores, integrates natively with social platforms, and makes managing sales, customers, and commissions stupid simple — no tech headaches required.

  • Fiverr Pro
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    Fiverr Pro

    Hiring freelance talent can be expensive and a pain in the butt. Fiverr Pro fixes this by bringing in all of its best talent into one place, so you only get access to the best of the best from its massive, globe-spanning pool of freelancers and experts.

  • Kinsta
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    Kinsta

    It’s fast, secure, and developer-friendly, supporting Node.js, React, Vue, Vite, Docker, and more. With Git-based deployments, serverless functions, and global edge hosting, you can scale quickly without worrying about infrastructure.

  • OxyLabs

    OxyLabs

    If you’re deep into data, scraping, or running side projects that push past normal browser limits, you’ve probably already outgrown basic VPNs and shared proxies. Oxylabs is where you go when you want serious, reliable firepower with speed, stealth, and stability baked in. It’s not cheap, but if you’re building anything automated, it’s one of…

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What Are The Best / Most Useful Content Creation Tools?

Content Creator Tools

When it comes to tools, apps, and software, there’s one golden rule: less is more.

It is dangerously easy to burn through thousands of dollars a month on subscriptions.

We know because we have a Shopify case study of 20 stores to prove it.

The truth is, you do not need half the tools the average “growth hack” listicle tells you to buy.

The smart play is to keep your stack lean. Only use tools that save you time, automate what matters, or give you a clear return on investment.

A $200 a month tool, app or piece of software is not worth keeping unless it helps you make at least double or triple that back.

This page is our curated list of the tools and apps we actually use, either on this site, with clients we work with, and on our own projects. They are road-tested, vetted, and worth the price of entry.

  • The best all-round picks are listed right up top.
  • The ones listed below are specialist recommendations for specific jobs, projects, and tasks. 

Specialist Creator Tools For Specific Use Cases, Projects & Requirements

Sometimes you need the right tool for the job, whether it’s a side hustle or extra client work. Most of the time, there’s an app or platform built for exactly that. We test tonnes of tools, apps and platforms and when we find best solutions for hyper-specific tasks or projects, we log them below…

If you’re running a new project or start-up and you need help with content marketing, strategy, or SEO, get in touch with OPTIMALSAUCE, our client-focused agency for SMEs and start-ups.