Everybody hates adverts – even iADs, sorry Apple. So if you’ve just bought a new iPad 2 and want to opt out of Apple’s targeted iAds, here’s how it’s done.
Simply point your iPad 2 browser to http://oo.apple.com.
You’ll now see an on-screen confirmation that you’ve opted-out, and a few nice bullet points about the benefits of targeted ads. Feel free to close your browser window to skip Apple’s pleas.