12 Twitch Stats That’ll Melt Your Brain



If you want to get an idea of just how significant a platform Twitch is, you’ll definitely want to check out these 12 insane Twitch stats for 2023…


Twitch is growing rapidly. It is now owned and operated by Amazon, of course, and the platform has in excess of 40,000 commercial partners – brands and companies Twitch streamers can partner with.

To get a better understanding of how just how popular Twitch really is, you need to look into statistics about the platform – things like average viewing time, the growth of unique streamers, hours spent engaging with content, etc.

Once you do this, and you spot the trends, it becomes obvious that Twitch is not only a big deal but that it is also a massively lucrative growing concern, both for Amazon and for Twitch streamers too.

Here’s a selection of some of the most insightful Twitch stats, facts, and figures we found during our research.

The Future of Twitch

twitch stats
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What does this all mean? Put simply, Twitch is a dream platform for anyone that wants to A) build a brand, B) make money, and C) create a living doing something they love – playing games.

Amazon has increased the number of commercial partners it works with inside Twitch, so streamers now have more choice than ever when it comes to building relationships with brands that they can use to create affiliate commissions.

With scale, Twitch streamers can look forward to things like paid sponsorship deals, huge earnings from affiliate deals, and a raft of other monetization options.

Again, in order to make the big bucks on Twitch, you need followers. And when it comes to followers on Twitch, more is always better.

But as the platform gets bigger and more popular, standing out from the crowd is going to get increasingly harder. This is why it is imperative that you take a scientific approach to growing your Twitch followers.

It ain’t Wayne’s World. You cannot just start a channel and expect to get followers. You need to apply certain marketing and promotion techniques, do off-platform promotion, and focus on ensuring that you’re consistent with your streaming schedule.

Do all of that and, who knows, maybe you could be the next Ninja?

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Richard Goodwin

Richard Goodwin has been working as a tech journalist for over 10 years. He is the editor and owner of KnowYourMobile.
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