EE increases its 4G free data limits by up to 60 per cent
Following something of a backlash from consumers, EE has increased its inclusive data limits by up to 60 per cent offering more data for the same price
EE has upped its 4G bandwidth by up to 60 per cent following smaller than expected adoption of its new super-fast LTE tariffs.
The upgraded deal is pretty straightforward. Instead of getting 2GB of data, you now get 3GB. Opted for the 3GB plan? Now you get 5GB, and if you splashed out on the 6GB tariff EE will give 8GB – and all for the same price.
EE is also launching SIM only plans offering 5GB of data for £15.99, with the first month free for customers signing up before December 23. Designed to lure consumers over to the UK’s fastest mobile network, EE’s overhaul is impressive, indeed, but will it be enough?
Considering the network has something of a monopoly on 4G in the UK, one that it’ll maintain until well in Q2 of 2013, you’d have thought that maybe an unlimited offer would have been made available at launch, or at least until Vodafone and O2 enter the fray.
‘These updates underline our commitment to offering customers the best value and choice from our plans. We recognise Superfast 4GEE opens up a range of possibilities for our customers from browsing to gaming to HD movie streaming so it’s right that we increase the breadth of our plans to meet everyone’s needs,’ said Pippa Dunn, Chief Marketing Officer, EE.
She added, ‘And customers signing up to our £15.99 5GB SIM only plan get great value whether they’re on 4G or 3G, and they will receive their first month free.’
Check out our review of the Samsung Galaxy Note 2 LTE running on EE’s 4G network.
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