BlackBerry Bold 9780 review

We review the BlackBerry Bold 9780 — the latest edition to RIM’s Bold series, but does the Bold 9780 have what it takes to usurp the hugely popular Bold 9700?

Good camera, decent Qwerty keyboard, 32GB of storage, solid build quality
Far too similar to the Bold 9700 — it's essentially the same device
The BlackBerry Bold 9780 is a safe phone, based on a trusted model (the Bold 9700), and anyone that’s looking for reliability and ease of use will not be disappointed with it.

RIM has released a couple of notable handsets this year – the BlackBerry Torch 9800 and now the BlackBerry Bold 9780. Both handsets come with RIM’s new BlackBerry OS 6 platform and have significantly improved hardware on board.

Thing is, the BlackBerry Bold 9780, in terms of looks, is practically the same as its predecessor the BlackBerry Bold 9700. It’s the same shape, size (109 x 60 x 14 mm) and form. The screen is identical, as is the Qwerty. In fact, you’d be hard pressed to find any physical differences between the two handsets.

So what is the Bold 9780, then? Simple: it’s a slightly more powerful version of the Bold 9700. That’s it.

So, as long as you’re not expecting something revolutionary you shouldn’t be too disappointed.

If we were being harsh we’d say it was boring and rather typical of RIM to just re-release its most popular handset with improved hardware and OS but we’re not going down this route – and this is for two reasons.

One: we really like the Bold 9700, so we’ll probably feel the same about the Bold 9780 and Two: RIM has never claimed the device is anything more than a rebooted version of the Bold 9700.

As we said, the Bold 9780 has slightly improved hardware. For starters, there’s the camera, which at 5-megapixels, is a big improvement on the Bold 9700’s 3.2-megapixel offering.

Face Detection, Portrait, Sports, single shot and continuous autofocus are now all available within the Bold 9780’s camera options as well, which make taking decent shots a hell of a lot easier.

RIM has also doubled up the RAM to 512MB and the Bold 9780’s external storage can be expanded up to 32GB via its microSD card slot – the Bold 9700’s was limited to 16GB.

This extra storage space and RAM come in very handy because the device feels snappier when multitasking and you’ve also got twice as much room onboard for things like music, apps and videos, which is always a good thing.


Typical Price Free on contract
UK Launch November 2010
Network O2, Vodafone, Orange, T-Mobile, Virgin
Frequency Quad
Phone Style Candybar
Thickness 14 mm
Length 109
Width 60
Weight 122g
Built-in Memory 256 MB storage, 512 MB RAM
Additional Memory 32GB via microSD
High-speed Data Wi-Fi,EDGE,GPRS,3G
Connectivity Bluetooth, 3.5mm jack
Screen Size 2-inches
Screen Colours 16M
Camera Yes
Designer Lens No
Camera Resolution 5-megapixel
Zoom Yes
Flash Yes
Ringtones Yes
Music Player Yes
Music Formats Media player MP3/WMA/AAC+
Radio Yes
Speaker Yes
Video Calling No
Internet Yes
Browser BlackBerry WebKit browser
Games Yes
Battery Standby Up to 408 h

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