Nexus 4 sells out in 30 minutes flat

Google’s Nexus 4 handset got its official UK release date today but many potential consumers were left hanging after the device sold out in just 30 minutes. 

The handset has been priced extremely aggressively by Google with prices starting at just £239 for the 8GB and £279 for the 16GB variant, which is a staggeringly low price when you consider it packs a 4.7-inch HD display, 2GB of RAM, and Qualcomm’s quad-core Snapdragon S4 Pro chipset. 

However the sheer influx of users attempting to get their hands on Google’s latest Nexus handset resulted in the Play store being all-but crippled, with reports of sluggish load times and frequent crashing. 

Tweeting his frustrations at Google’s inability to oversee a seamless launch, technology journalist @DamienMcFerran tweeted the following: ‘Wow, Google. How many chances have you had to get this right? Still totally clueless about how to launch a phone.’

All variants of the Nexus 4 are now listed as ‘Notify later,’ rather than ‘Buy now,’ indicating that Google is still very much sold out of its ultra-affordable super-powered Nexus handset. 

If you were lucky enough to get your hands on a Nexus 4, Google has confirmed that the devices will be shipped and delivered within four to five days. 

More news as we get it.