BlackBerry 10 users revolt against Netflix

News Richard Goodwin 11:09, 23 May 2013

BlackBerry 10 users get angry at lack of Netflix support, start cancelling their subscriptions en masse

Like Spotify, Netflix has no immediate plans to launch a BlackBerry 10 application but rather than just accepting this and getting on with their lives, some BlackBerry users have instead decided to start something of an online rebellion against the VOD service.

The movement, which involves disgruntled BB10 users canceling their Netflix subscriptions, started inside CrackBerry’s forums following recent comments made by Netflix CEO Reed Hastings.

Hastings admitted that he had not yet used a BlackBerry 10 device and also confirmed that there were no plans in place to bring Netflix to the platform anytime soon.

‘If Netflix won't support BlackBerry, as a BlackBerry user it's also your choice to not support Netflix. Cancel all your accounts,’ reads the call to arms inside CrackBerry’s forum.

So how’s the rebellion doing so far? CrackBerry user Xamdam kicked things off yesterday at 7:43am with the following statement:

Attention All Netflix Blackberry Users: Boycott Netflix, Cancel All Subscriptions, Home and Mobile

That's right all and when asked why are you cancelling, make damn sure you tell them cause Netflix will not be on Blackberry Devices. 

I hope its MILLIONS OF DOLLARS IN REVENUE LOSS.

I cancelled 3 Netflix Accounts and a 2 More will be cancelled at my parents place and a 1 more at my brothers place. 

This is BS and the CEO or whatever Hastings is a DAMN *****. 

24 hours later the thread is now 24 pages long and features almost 600 posts. And people seem to be taking note too with many already claiming they’ve cancelled their subscription.

Will Netflix take notice? Probably not – but that’s hardly the point. If you’re running a subscription-based business like Spotify or Netflix you need to support everything – even new platforms – so as to ensure your premium members always get what they’re paying for.

Netflix claims its services are best suited to large form handsets and because BlackBerry only has one ‘big’ handset, the Z10, there isn’t all that much demand for such an application. And that sort of makes sense. 

But when you factor in that both devices have HDMI-out and BlackBerry has sold around a million Z10 handsets so far, the argument starts to look patchy. Even more so when you consider the ease with which Android apps can be ported to BlackBerry 10. 

We’ve said it before and we’ll say it again: Come on, Netflix and Spotify! Get your arses in gear!

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